Digg Deep For Kids

Digg Deep For Kids began as a campaign in 2019 when Caroline owned her retail store - Digg Childrenswear. She always wanted to make a difference in the community by helping collect gifts for families facing poverty and hardship. Caroline used social media to ask the community to donate, and she would go and buy gifts, never expecting it to turn into almost £24,000 in forty eight hours. She then reached out to people who were active on social media to help spend the money and they were able to buy almost £50,000 worth of gifts, thanks to the generosity of the business community in

Northern Ireland.