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Digg Deep For Kids
Total raised in 2024 £118,452.55
Digg Deep For Kids began as a campaign in 2019 when Caroline owned her retail store - Digg Childrenswear. She always wanted to make a difference in the community by helping collect gifts for families facing poverty and hardship. Caroline used social media to ask the community to donate, and she would go and buy gifts, never expecting it to turn into almost £24,000 in forty eight hours. She then reached out to people who were active on social media to help spend the money and they were able to buy almost £50,000 worth of gifts, thanks to the generosity of the business community in
Northern Ireland.
Through donations we have been able to buy just over £1 million worth of essentials for families throughout NI
£1 Million
We support local charities such as Cash for Kids, Womens aid, Children of Northern Ireland, Simon Community, Saint Vincent De PAul and Save the children
Local Charities
We have helped over 5,000 families to date, with many more to come.
5,000 Families
Everyone involved with Digg Deep volunteers their services and time, meaning 100% of profits are used to help families.
Volunteers
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